Monthly Archives: April 2012

Technology and Marketing Music Events

By:  Karen Pelletier One of the most interesting technological introductions of Coachella, that I didn’t see much about in the tech blogs, was the live streaming on YouTube, 3 channels worth, of the real time concerts!  It enabled people all … Continue reading

Posted in Inbound Marketing, Marketing, Music, Social Media, Technology | Tagged , , , , , | 1 Comment

Assessing the Viability of a New Product Idea

By:  Karen Pelletier I have recently read a number of articles decrying the dearth of innovative new products.  The articles imply that companies should push more products out the door and not over-analyze them.  I beg to differ.  Someone has … Continue reading

Posted in Marketing, New Products | Tagged , , , | 1 Comment